My Secret Time Management Plan and how you can use it to finally Get Things Done. What is the thing that we each have but can never seem to have enough of? The thing that we think we have an ever-abundant supply of yet find that it often gets cut short? If you guessed “time” …
Press Release Marketing | How to Write a Press Release
When it comes to online press releases, this is what every small business owner should know. The purpose of this article is to educate the small business owner on why they should write a press release, when to write a press release and then how to write a press release. Once you read this article …
Wasteful Ineffective Advertising vs. Highly Effective Advertising
Advertising known as institutional advertising is the practice of running ads that are designed to keep your business name in front of the public. Institutional ads are ineffectual, non-trackable, and a blatant waste of your resources. These types of ads are so ineffectual that they’ll accomplish nothing more than drain your advertising budget. I try …
3 Fatal Marketing Mistakes Small Businesses Must Avoid
The title of this post is the 3 Fatal Marketing Mistakes Small Businesses Must Avoid, but I must inform you this is by no means an exhaustive list of marketing mistakes I’ve seen businesses make. In fact, I have a detailed list of 27 marketing mistakes that I’ve researched and studied and I may share …
What is Search Engine Optimization?
Search Marketing (SEM), or Search Engine Optimization (SEO), is a complex, ever changing process. Search engines constantly change their algorithms, shuffle their indexes, merge results and share content. The only consistent thing about marketing your website to them is that what works really well today probably won’t work so well tomorrow. That’s why you need …
What is Your USP?
Creating Your Unique Selling Proposition Why should prospects do business with you? How are they greater advantaged in doing business with you vs. any of your competitors? The answer to these questions should be carefully and consistently communicated to your market at every opportunity. Your most unique and relevant advantage is your strongest ally in …
How to Use Brochures to Grow Your Business part 2
14 More Profit-Boosting Ideas, Tips, Tactics & Techniques To Help You Gain Maximum Marketing Value From Every Brochure! Include your brochure when sending out Thank-You cards to clients after the sale. The brochure could introduce a new product or service at a time when the customer is feeling good about you. Use your brochure to …
How to Use Brochures to Grow your Business part 1
Profit-Boosting Ideas, Tips, Tactics & Techniques To Help You Gain Maximum Marketing Value From Every Brochure! A powerful brochure is one of the most effective marketing tools any business could have. It provides an excellent opportunity to deliver important information about your company, products or services. A well-designed brochure can give you a stronger, more established …
Ignoring Social Media Brings Death to Local Businesses
[pro-player]http://www.youtube.com/watch?v=lFZ0z5Fm-Ng[/pro-player] Social media is not just an internet trend. Social media is now a vital tool to the survival and growth of your business. It will change your business. Period. To ignore social media/networking is to sentence your business to death. Strong words I know but it’s the only way I know to help local …
You will also get the audio version of this Special Report. You can download and listen on your computer, burn it to a cd to listen to in your car or download to your ipod to listen to anywhere.
